My name is Frank Morley and I am the Founder and Head Coach of the program, working with junior athletes across multiple sports with a focus on long-term development, injury prevention, and purposeful training.

I currently work as a strength and conditioning coach for junior tennis players (ages 10–18) and volunteer as a distance running coach, supporting athletes competing from the 800m through the 5k. I hold a degree in Kinesiology from the University of Virginia and bring over ten years of coaching experience working with youth, high school, collegiate, and nationally competitive athletes.

Earlier in my career, I spent six years working under a physical therapist, where my focus was on injury prevention, biomechanics, and movement quality. That experience strongly shapes my coaching approach today, especially when working with high school athletes who are navigating growth, increasing training loads, and competitive pressures.

I have trained Division I runners and tennis players, including an NCAA champion, as well as ultimate frisbee athletes who have competed for the USA and Belgium national teams. In tennis, I’ve worked with junior players who have progressed to become top 100, and even top 10, ranked athletes nationally. Across sports, the common denominator among successful athletes has been a commitment to consistency, execution, and respect for the training process.

I am passionate about helping high school athletes build resilience, improve performance, and develop lifelong habits through training and education. My goal is not just to help athletes perform better today, but to equip them with the understanding and discipline needed to train effectively, stay healthy, develop habits that support lifelong success, and continue progressing for years to come.